BJJLink's AI Chases New Members. Kmura's AI Keeps the Ones You Have.
BJJLink's 2026 AI builds websites to attract new members. Kmura's AI reviews every student every night to make sure they stay.
Why Gyms Switch From BJJLink
These are the frustrations we hear most from BJJLink users.
| BJJLink Problem | Kmura Solution |
|---|---|
$49 plan adds a 1% service fee; the $149 plan removes it (published pricing) | No added software service fee — $150/mo flat per location |
Their AI builds acquisition websites (per their announcement) — no churn detection (as of July 2026) | AI predicts dropout and promotion readiness |
Does not advertise Portuguese support (as of July 2026) | Entire platform in English & Brazilian Portuguese — owners, staff, and students |
Competitor claims based on each vendor's published pricing pages and documentation as of July 14, 2026, for informational purposes. Prices and features may change; we re-verify periodically.
Everything BJJLink Doesn't Have, Kmura Does
A complete BJJ academy management platform, not just a belt tracker.
Where Kmura Excels
AI Focused on Retention, Not Just Acquisition
BJJLink's 2026 AI launch is a member-acquisition website builder (in beta as of June 2026) focused on attracting new members. Kmura's AI runs a nightly review that flags at-risk students and promotion readiness — keeping the students you already have.
No Extra Software Fees
BJJLink's $49/month plan adds a 1% service fee; their $149/month plan removes it. Kmura is $150/mo flat per location with no service fees on top.
Modern, Fast Interface
⌘K global search, QR check-in kiosks, and drag-and-drop scheduling keep your front desk moving. No clunky menus slowing your team down.
Trusted By World Champions

“Switching CRMs is painful, but Kmura was worth the switch. My gym saves a ton of money on processing fees, the platform is easy to use, and the AI alerts made it way easier to manage our students, leads, and class schedule.”
Lucas Araujo
Alliance Key BiscayneMiami, USA
- 2x World No Gi Champion
- 3x PanAms No Gi Champion
- 3x Brazilian Nationals Champion

“Choosing Kmura when we opened our academy was a game changer. Starting a new BJJ school is a lot to juggle, and Kmura’s AI insights helped us manage inbound leads and convert them into paying students. Plus, the platform was incredibly intuitive to use.”
Vinicius Dos Reis
Jiu Jitsu CultureOttawa, Canada
- Mundial CBJJE Champion
- Miami Open IBJJF Champion
- ADCC Montreal Open Champion

“I now have 3 locations, and my old CRM was charging me more as my school continued to grow. Kmura saves me money, helps me efficiently manage my class schedules for all 3 locations, and provides AI insights that have helped me improve my student retention.”

“Switching CRMs is painful, but Kmura was worth the switch. My gym saves a ton of money on processing fees, the platform is easy to use, and the AI alerts made it way easier to manage our students, leads, and class schedule.”
Lucas Araujo
Alliance Key BiscayneMiami, USA
- 2x World No Gi Champion
- 3x PanAms No Gi Champion
- 3x Brazilian Nationals Champion

“Choosing Kmura when we opened our academy was a game changer. Starting a new BJJ school is a lot to juggle, and Kmura’s AI insights helped us manage inbound leads and convert them into paying students. Plus, the platform was incredibly intuitive to use.”
Vinicius Dos Reis
Jiu Jitsu CultureOttawa, Canada
- Mundial CBJJE Champion
- Miami Open IBJJF Champion
- ADCC Montreal Open Champion

“I now have 3 locations, and my old CRM was charging me more as my school continued to grow. Kmura saves me money, helps me efficiently manage my class schedules for all 3 locations, and provides AI insights that have helped me improve my student retention.”
$150 / month per location — Everything Included
Unlimited students, AI insights, full Portuguese support, lower processing fees, and priority support. No per-student fees. No contracts.
See How Much You Could Save With Kmura
Calculate your potential annual savings by switching from your current platform
Your Gym Details
BJJLink alternatives for BJJ academies
If BJJLink is not the right fit, these are the options worth shortlisting — and who each one actually suits.
Kmura
Built specifically for Brazilian Jiu-Jitsu rather than adapted to it — belts, stripes, and a fully customizable curriculum are the data model, not a workaround. $150 a month flat per location with card processing at 2.6% + 30¢, a nightly AI review that flags at-risk students and pre-drafts the follow-up for your staff to send, the whole platform in English and Portuguese, and free white-glove migration.
Best for: BJJ academies that want software matching how they already run.
Gymdesk
A generalist gym platform with genuine martial-arts roots, priced by member count from $75 to $200 a month. It also lets you bring your own payment processor instead of locking you to one, which is unusual in this category.
Best for: Schools wanting a polished generalist and control over processing.
Kicksite
Martial-arts software since 2007, priced from $49 to $199 a month by active student count. Every feature is available at every tier, so you are not paying to unlock the basics as you grow.
Best for: Traditional martial-arts schools that want a long-established vendor.
Martialytics
A simple, well-reviewed martial-arts platform running from $69 to $199 a month. It runs on your own Stripe account, so your processing relationship stays yours.
Best for: Smaller schools wanting something straightforward that already use Stripe.
See the full comparison of BJJ school management software
Competitor figures read from each vendor's own published pricing page on August 27, 2026. Prices and features change; verify before you buy.
Ready to Transform Your Academy?
Join world champions and academy owners who trust Kmura to grow their schools.

