For Academy Owners

    Complete Control of Your BJJ Academy

    Manage students, staff, billing, and growth - powered by AI insights that help you make smarter decisions.

    The Platform

    Everything you need. One place.

    A complete operating system for your academy.

    01
    AI Overview Dashboard
    Key metrics paired with AI-flagged churn risk and promotion alerts.
    Growth
    02
    Student Management
    A single source of truth for every member of your academy.
    Members
    03
    Student Profile
    Contact details, belt rank, and full member history.
    Members
    04
    Attendance History
    Track training frequency and belt progress automatically.
    Members
    05
    Curriculum Progress
    Monitor technique mastery and leave notes for students.
    Members
    06
    Instructional Videos
    Monetize instructional videos; require them for promotions.
    Members
    07
    Documents & Waivers
    Customize, send, and e-sign waivers — all on file.
    Members
    08
    Billing & Memberships
    Subscriptions, dues, and individual charges — handled.
    Revenue
    09
    Mark Attendance
    Instructors take attendance, or students check themselves in.
    Operations
    10
    Class Schedule
    Weekly schedule with instructor and location support.
    Operations
    11
    Leads Pipeline
    Visual Kanban from inquiry to conversion.
    Growth
    12
    Instructor Payroll
    Track hours, classes taught, and estimated pay.
    Operations
    13
    Bulk Communications
    Email and SMS your members — segment by belt or status.
    Growth
    14
    Merchandise
    Inventory, pricing, and apparel sales — built in.
    Revenue
    Savings Calculator

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    Your Gym Details

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    Powered by AI

    Last Night, Kmura Found This

    The system monitors your gym's data and flags everything that needs attention.

    Six streams, reviewed every night

    Kmura AI Alerts
    refreshed last night, 12:00 AM
    Student Churn Alert
    Adriana's attendance has collapsed by 83% — she hasn't trained in 19 days. A win-back message is drafted.

    Trusted By The Best

    World champions trust Kmura to manage their academies and focus on what matters most - teaching.

    Lucas Araujo portrait

    “Switching CRMs is painful, but Kmura was worth the switch. My gym saves a ton of money on processing fees, the platform is easy to use, and the AI alerts made it way easier to manage our students, leads, and class schedule.”

    Lucas Araujo

    Alliance Key Biscayne

    Miami, USA

    • 2x World No Gi Champion
    • 3x PanAms No Gi Champion
    • 3x Brazilian Nationals Champion
    Vinicius Dos Reis portrait

    “Choosing Kmura when we opened our academy was a game changer. Starting a new BJJ school is a lot to juggle, and Kmura’s AI insights helped us manage inbound leads and convert them into paying students. Plus, the platform was incredibly intuitive to use.”

    Vinicius Dos Reis

    Jiu Jitsu Culture

    Ottawa, Canada

    • Mundial CBJJE Champion
    • Miami Open IBJJF Champion
    • ADCC Montreal Open Champion
    Desiree Favoreto portrait

    “I now have 3 locations, and my old CRM was charging me more as my school continued to grow. Kmura saves me money, helps me efficiently manage my class schedules for all 3 locations, and provides AI insights that have helped me improve my student retention.”

    Desiree Favoreto

    Favoreto BJJ

    Miami, USA

    • 6x World Champion
    • 2x No Gi World Champion

    Frequently Asked Questions

    Got questions? We've got answers.

    Ready to Transform Your Academy?

    Join world champions and academy owners who trust Kmura to grow their schools.