Finally, The Next Generation of BJJ Gym Software

    While you sleep, Kmura's AI reviews your school's data — then flags exactly what needs your attention: the referral lead going cold, the purple belt whose attendance collapsed, and the student one class from promotion.

    $150/mo per location, everything included
    Free full-history migration
    No contracts — cancel anytime
    English + Português
    Kmura AI Alerts
    Kmura AI Alerts · refreshed last night, 12:00 AM
    Student Churn Alert
    Adriana's attendance has collapsed by 83% — she hasn't trained in 19 days. A win-back message is drafted.
    Lead Alert
    Referral lead Keiko has gone 9.8 days without contact. A follow-up referencing her referrer is drafted.
    Promotion Alert
    Ricardo Suarez meets your time-at-rank and class-count rules for his next stripe.

    Trusted by academies across the US & Canada

    Platform Comparison

    Why Gyms Switch To Kmura

    The complaints we hear most from owners leaving their current platform, and what Kmura does instead.

    What owners tell us about their old platformKmura
    High card processing fees. 2.9% + 30 cents or more, often with a monthly payments fee stacked on top.Just 2.6% + 30 cents. No monthly payments fee.
    The price climbs every time you add students, and again for every location$150/month flat, per location. Unlimited students. No contracts.
    The features you actually need sit behind a higher tier or a paid add-onOne plan. Everything included.
    A clunky interface that feels like Windows 95, and takes a week to teach a new instructorA fast, modern interface your staff can learn in an afternoon
    English only, so half your students can't use itThe entire platform in English and Brazilian Portuguese, owner to student
    You compile manual reports just to understand what's happening in your schoolAI alerts every night: churn risks, upcoming belt and stripe promotions, leads going cold, and more
    Belt and stripe tracking bolted on as an afterthought, or missing entirelyBelts, stripes, and a fully customizable curriculum, built in
    Switching means leaving your history behind. Most platforms only move part of your data.Free white-glove migration. We move all of it: attendance, promotions, payments, waivers.

    Want a line-by-line against your current platform?

    vs Zen Planner · vs Kicksite · vs BJJLink · vs Gymdesk

    Ambassadors

    Trusted By The Best

    World champions trust Kmura to manage their academies.

    Lucas Araujo portrait

    “Switching CRMs is painful, but Kmura was worth the switch. My gym saves a ton of money on processing fees, the platform is easy to use, and the AI alerts made it way easier to manage our students, leads, and class schedule.”

    Lucas Araujo

    Alliance Key Biscayne

    Miami, USA

    • 2x World No Gi Champion
    • 3x PanAms No Gi Champion
    • 3x Brazilian Nationals Champion
    Vinicius Dos Reis portrait

    “Choosing Kmura when we opened our academy was a game changer. Starting a new BJJ school is a lot to juggle, and Kmura’s AI insights helped us manage inbound leads and convert them into paying students. Plus, the platform was incredibly intuitive to use.”

    Vinicius Dos Reis

    Jiu Jitsu Culture

    Ottawa, Canada

    • Mundial CBJJE Champion
    • Miami Open IBJJF Champion
    • ADCC Montreal Open Champion
    Desiree Favoreto portrait

    “I now have 3 locations, and my old CRM was charging me more as my school continued to grow. Kmura saves me money, helps me efficiently manage my class schedules for all 3 locations, and provides AI insights that have helped me improve my student retention.”

    Desiree Favoreto

    Favoreto BJJ

    Miami, USA

    • 6x World Champion
    • 2x No Gi World Champion
    Powered by AI

    Last Night, Kmura Found This

    The system monitors your gym's data and flags everything that needs attention.

    Six streams, reviewed every night

    Kmura AI Alerts
    refreshed last night, 12:00 AM
    Student Churn Alert
    Adriana's attendance has collapsed by 83% — she hasn't trained in 19 days. A win-back message is drafted.
    Pricing & Fees

    One Price. One Rate. No Surprises.

    $150/month per location with everything included, plus 2.6% + 30¢ card processing that beats every major competitor.

    Flat Pricing

    Kmura

    $150/month
    • Unlimited students
    • All core features
    • AI insights & alerts
    • Full English & Portuguese (PT-BR)
    • Lower card processing fees (just 2.6% + 30c per transaction)
    • Priority support

    Optional add-on: SMS messaging is billed on a pay-as-you-go basis.

    Compare to competitors:

    • Zen Planner~2.99% + 45¢ (not publicly disclosed)
    • Kicksite2.9% + 25¢ + $29/mo
    • BJJLink$49 plan adds 1% service fee
    • Gymdesk2.9% + 30c

    Zen Planner does not publish its processing rate. The figure shown reflects reported merchant pricing and is consistent with rates published by their payment processor.

    Kicksite's flat-rate plan charges 2.9% + 25¢ per transaction plus a $29/month payments fee. They also offer a service-fee option where students pay an additional 3.75% so the gym nets zero processing cost.

    BJJLink's $149/month plan has no service fee. Its $49/month plan adds a 1% service fee.

    Schedule Demo
    White-Glove Migration

    White Glove Onboarding

    We will transfer all of your student and attendance data from your existing platform, free of charge.

    Savings Calculator

    See How Much You Could Save With Kmura

    Calculate your potential annual savings by switching from your current platform

    Your Gym Details

    We respect your privacy. Your information will never be shared with third parties.

    By submitting this form, you're consenting to receiving communications from the Kmura team.

    Feito Para a Comunidade BJJ

    Todo o Kmura em português — do tatame ao caixa.

    The entire platform — owner dashboard, staff tools, and student portal — ships in English and Brazilian Portuguese. Switch languages with one click.

    Ver o Kmura em Português →
    The Platform

    Everything you need. One place.

    A complete operating system for your academy.

    01
    AI Overview Dashboard
    Key metrics paired with AI-flagged churn risk and promotion alerts.
    Growth
    02
    Student Management
    A single source of truth for every member of your academy.
    Members
    03
    Student Profile
    Contact details, belt rank, and full member history.
    Members
    04
    Attendance History
    Track training frequency and belt progress automatically.
    Members
    05
    Curriculum Progress
    Monitor technique mastery and leave notes for students.
    Members
    06
    Instructional Videos
    Monetize instructional videos; require them for promotions.
    Members
    07
    Documents & Waivers
    Customize, send, and e-sign waivers — all on file.
    Members
    08
    Billing & Memberships
    Subscriptions, dues, and individual charges — handled.
    Revenue
    09
    Mark Attendance
    Instructors take attendance, or students check themselves in.
    Operations
    10
    Class Schedule
    Weekly schedule with instructor and location support.
    Operations
    11
    Leads Pipeline
    Visual Kanban from inquiry to conversion.
    Growth
    12
    Instructor Payroll
    Track hours, classes taught, and estimated pay.
    Operations
    13
    Bulk Communications
    Email and SMS your members — segment by belt or status.
    Growth
    14
    Merchandise
    Inventory, pricing, and apparel sales — built in.
    Revenue
    Student Portal

    Your Students Stay Connected

    Students can access their personal portal to track curriculum progress, view attendance history, and stay engaged with their training journey.

    • Curriculum progress with instructor notes
    • Belt progression tracking
    • Attendance history & stats
    • Classes until next stripe
    FAQ

    Frequently Asked Questions

    Got questions? We've got answers.

    Get Started

    Ready to Transform Your Academy?

    Join world champions and academy owners who trust Kmura to grow their schools.